Jumia is the biggest store in Africa and has managed to gotten thousands of buyers monthly due to the name it has gotten from its years of successful operation in this sector.
A lot of people don’t know that most of those items displayed on jumia are not owned by the company but vendors, Jumia only owns about 15%-17% of the items displayed on the website.
Jumia is a great platform for sellers who are finding it difficult to sell their items physically.
Jumia boasts of having over 100,000 items on different categories ranging from electronic, mobile phones, fashion, home appliances and a whole lot of others.
Jumia is also believed to have over 225,000 potential customers monthly and thirty million number of visitors each month.
One of the biggest sales recorded on Jumia was in 2018 during the annual black Friday where goods are bought for a discounted price, Jumia recorded 794,000 in the black Friday which happens only for a month.
With this figure, it is no doubt that Jumia is where you’ll definitely meet your customers and you wouldn’t go wrong as long as you are doing things the right way.
Why Vendors Choose Jumia
Trust
Jumia has been existing for long and has become a name in the heart of virtually every person who buys items in Nigeria and Africa at large.
A lot of people including me usually have a problem with buying items from vendors I don’t know because I don’t want to loose my money.
Selling on Jumia makes vendors more credible and trustworthy.
Higher Chance Of Reaching A Wider Audience
I have already stated some stats you should know about Jumia above, with those I believe you should agree with me that Jumia is a place for you to reach a larger audience to sell your products to like the saying goes: numbers don’t lie.
Products You Can Sell On Jumia
One good thing about Jumia is that there are a lot of categories on the platform and your product will definitely fit into one of them.
Below are the type of products you on can sell on jumia;
- Phones and tablets; mobile phones, mobile accessories, tablets.
- Electronics; television, sound system, room lightening and cameras.
- Home and office; kitchen utensils, curtains, furnitures beddings, etc.
- Computing; laptops, scanners, printers, photocopy machines, modems, monitors, etc.
- Grocery; detergents, soaps, laundry, toiletries, beverages, etc.
- Fashion items; lipsticks, perfumes, makeup kit, jewelry, hair care, watches, etc.
- Baby; Toys, Diapers, Wipes, etc.
- Automobile; safety equipments, motorcycle and car accessories.
- Gaming; PlayStation and video games.
- Sports; Jersey, bicycle, camping equipments, etc.
- Other Categories; Health, books, livestock, movies, musicals, etc.
How To Become A Vendor On Jumia
There are certain things you have to do for you to be able to sell on Jumia, below are the steps on how you can start selling on Jumia;
- Go to Jumia market.
- Enter your information.
You’ll be asked to enter details like; Email address, phone number, company details, bank verification number and other. Make sure the details you give are correct. - Jumia would like to verify that you are the owner of the provided email address so a code will be sent to your mail.
- Go to the Jumia seller center page and verify your account by inserting the code sent to you.
- After your registration, you’ll be given a guide for new sellers.
After you have finished the guide, you can start uploading your items with the appropriate price and details.
Requirements For Selling On Jumia
- The seller must be 18 years above.
In the case where a person under the age of 18 wants to sell, he/she she must do so with the supervision of a guardian or parent. - You should make sure that your items are of quality because constant report from your customer would lead to your inability to sell on the platform.
- Do not try to inflate prices of goods on Jumia, the price of your items should be the price elsewhere.
- You must obtain the Tax identification number (TIN).
- Make sure the products you display on the website are in stock, you can use the “out of stock” label if you have run out of a particular product.
- Maintain a ready to ship policy.
Revenue Sharing
Note that you have to pay Jumia a part of the money for every item sold on the platform.
There isn’t a specific rate to which revenues are being shared because it solely depends on the type and category of products but the rate usually ranges from 4%-20%.
You’ll also have to pay the price of shipping to your customer, Jumia express fee and enhanced marketing fee as a vendor.
What Is The Cost Of Selling Your Item On Jumia
Selling on Jumia is free, Jumia do not charge vendors for selling on their platform.
Jumia Sell Center
Jumia sell center is a portal where you can control and manage your products.
Via the sell center, you can add products, edit price and details, see an overview of your sales and transactions. Etc.
How To Make The Most Of Jumia
There are hundreds of vendors selling thesame item as you so you have to be smart to make your products standout. Below are some suggestions on what you should do:
Write A Unique Description For Your Items
While listing your products, make sure you give a detailed description about the product.
You should give at least every specification of the item you are selling like the colour, size, features, weight, dimension and what have you. This will boost your chance of selling because the client will be sure that you have what they need.
Image and Image Size
You should know that the images you use in displaying your items speaks volume of what you are selling.
Your images should be a quality picture and should show what you are really selling.
The image specification for the items you are selling must be 680×850 pixels or a minimum resolution of 500×500 pixels although you can go more than that.
How To Withdraw Money From Jumia Sell Center
You can withdraw your money by providing your bank account details, remember that it must be linked to the bvn you provided prior to your registration.
Conclusion
If you are a vendor or a seller, I believe this article have given you what you need to kickstart selling of your items on Jumia.
You can use the comment box for more clarification.
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